(Junior) Influencer Marketing Manager - FRA/BEL (m/f/d)

Permanent employee, Full-time · München

YOUR MISSION

We are the future of convenience food! We are a young, fun and ambitious team - and we want you to become part of us!

As the Influencer Marketing Manager for France, your core focus will be to adjust the FR influencer strategy and execute the full range of influencer initiatives to grow yfood’s digital brand presence and deliver against agreed objectives in line with performance and brand goals. In addition, you will support in building up our influencer activities in Belgium. You will further refine influencer acquisition strategies, processes and tools to reach visibility targets in a smart and efficient way.

Your responsibilities:

Localize and execute yfood’s influencer strategy across all social channels in France
Support the development and early rollout of influencer initiatives in Belgium
Develop and execute new strategies for innovative ways of promoting yfood products and the brand across all influencer segments, from nano influencers to large brand ambassadors and celebrities
Become a reliable partner to our influencer agencies
Deepen your understanding of the creator ecosystem, build strong relationships within the influencer industry, stay open to new channels and opportunities, and share learnings with your counterparts in other European markets
Own the influencer budget, KPIs and performance statistics; manage and monitor all campaigns to ensure strong results while using our processes, tools and systems efficiently
Compile and update influencer performance reports and campaign reports for your markets
Work closely with our marketing, product and retail departments to ensure alignment on social and influencer activity

WHAT YOU NEED TO SUCCEED

Studied marketing, communications, journalism, business or similar
Previous experiences in Influencer Marketing, Social Marketing or similar would be helpful
Knowledge of social media & Influencer landscape in France
Willingness to learn, and an independent, structured way of working
Ability to think creatively and shape campaigns that are fun, clever and on point with brands and audiences
Excellent skills in French (native speaker) as well as English
Excellent skills with Microsoft Office tools

(WH)yfood?

We promote equal opportunities and value diversity. We are committed to creating an inclusive environment for all employees.
yfood goes international. Although Germany is our home base, we have created a dynamic and colorful environment with our international markets, where many exciting topics are waiting for you.
Agility is key. That's why we work in a hybrid work model and offer you the opportunity to work with Workation from other EU countries.
Go with the flow. We contribute 30€ to your public transportation ticket
Vacation is important. That's why we give you 30 days of paid vacation per year.
yfood keeps you fit. For this purpose, we offer a sports allowance workshops and campaigns (e.g. step challenge for a good cause) as part of our health management.
Train your taste buds. Everyone who wants to is part of our Sensory Team. So try new products, varieties or flavors before anyone else. Otherwise, there's as much yfood as you can carry, for free of course in all our offices but also if you work remotely.
As a start-up you often have to fight with clichés. But some of them are true. That's why we also offer a fruit basket, your free caffeine kick or the still water.
Come as you are. Whether in a suit or unicorn onesie. We do not have a dress code.

CONTACT

Katharina Bauer
jobs@yfood.eu
Talent Acquisition Manager

Apply for this job

About us

With yfood, we are the market leader in the smart food category in Germany, a new category of products with a complete nutrient profile that are quickly and easily available at any time. Since our founding in 2017, we have been making innovative "complete food" in the form of drinks, bars as well as powders, enabling simpler, better nutrition - especially in everyday situations where it is not always easy to have a balanced diet due to time or availability issues. The products contain all the essential micro- and macronutrients our body needs - without sacrificing taste. Sustainability is also important to us. For example, we use resources responsibly and have been a carbon-neutral company since 2021. Currently, more than 180 food enthusiasts are working on our vision of making balanced nutrition easier. Our products are available in more than 30 European markets, including the UK, France, and the Netherlands.

Apply for this job

Your application!

Thank you for considering a career at yfood Labs GmbH. Please fill out the following form. In case you are experiencing problems with the document upload, mail your documents to jobs@yfood.eu.